Digital Marketing
Analytics & Optimization
• Data Analysis (SQL, Power BI, Google Big Query)
• GA4
• Google Tag Manager
• Conversion tracking & attribution
• Funnel analysis (B2B & B2C-style)
• Landing page performance optimization
Performance Marketing
• Content Development (Canva, Gimp)
• Google Ads (Search, Display, Performance Max)
• Meta Ads (Facebook & Instagram)
• LinkedIn Ads (B2B lead gen & retargeting)
• Budget management & ROAS
• Optimization
• A/B testing (ads, audiences, landing pages)
Soft Skills
• Managerial Skills (Agile Methodology)
• Communiaction
• Creativity
• Entrepreneurial Mindset
• Teamwork
Languages
• Greek (Native)
• English (C1)
• German (B1)
• Dutch (A2, Studying)